Strategically different services
Marketing strategy, PR and communications
Knowledge
- Perception audits
- Brand research
- Market entry consultancy
Perception Audits
Need to absolutely know, how your brand, products and services appear to those who matter? Let Positive Marketing check in anonymously with the influencers who matter, whether that means bloggers, analysts or partners. Perception is reality – so you should know about it.
Brand Research
How are you faring against the competition in the eyes of those who consume your brand's promises? Need to know how you stack up against the competition? Positive Marketing helps create insight that internal teams sometimes struggle to glean. The 'realest' feedback you can get.
Market Entry Consultancy
Think the UK is a promising market, but want to validate your strategy? How strong is the competition and your proposition? Let us help you position for success and identify the first stage moves – or avoid expensive mistakes. Positive Marketing can provide the intelligence you need to make the call.
Strategy
- Positioning and messaging
- PR consultancy
- Survey development and execution
Positioning and messaging
Is it time to change your game? How well is your proposition suited to the market? Positive Marketing co-creates brand values and messages which resonate with your customers and translate into more awareness, interest and ultimately sales.
PR Consultancy
Sometimes you just need to get the message out. Maybe a one-off announcement to make a splash, more often consistently and increasingly often. Positive Marketing will help you create a rapid flow of news that actually delivers.
Survey development and execution
A tried and trusted tactic for the creation of captivating content, tailor-made to your grab the attention of the media, surveys require a significant investment in time and resources. Positive Marketing can accelerate your time to results with proven methods to ensure compelling content.
Expertise
- Media relations
- Analyst relations
- Writing services
Media relations
The 'basics', but so hard to achieve, good media relations require knowledge and strategy, but above all, execution. With long-established B2B contacts and the ability to reach into vertical industries too, Positive Marketing's core strength remains media relations
Analyst relations
In addition to reading about your products from professional writers and bloggers, your customers almost always validate purchases with the subject-matter experts who are paid for their knowledge. This however does not mean that analysts are knowledgeable or well-disposed to your offerings. A key part of any serious awareness campaign, Positive Marketing has AR expertise par excellence.
Writing services
If you want to deliver consistent brand experience, copy remains critical. Staffed with professional writers of many years pedigree, Positive Marketing is trusted by the world's largest, the market's edgiest and the most differentiated brands around. Writing – that's mainly what we do.
